Archive for May, 2009
Why does the Red Frog cross the road? To get here:
Tuesday, May 19th, 2009PLAY RED FROGGER
Proactive Creative- A Hostess Experiment
Tuesday, May 19th, 2009From time to time, Red Frog does like to get very creative in the office. With the anticipation of pitching the well known and loved family brand Hostess, the team at Red Frog took up a challenge to create the “Hostess Man” out of only Hostess products.
3 Best Chefs signs annual full service retainer with Red Frog
Tuesday, May 19th, 2009Local restaurant legends Mystic Fish, E&E Stakeout Grill and Guppy’s have named Red Frog as their agency of record in full service management to include creative, media purchasing, promotional planning, retention and service program management, and brand management.
“After so many years it was time for us to get some fresh ideas. We are looking forward […]
Beyond the Creative- Shephard’s Beach Resort sees VALUE in Red Frog’s results- leaps to sign for another year
Tuesday, May 19th, 2009During the past 7 months, Red Frog has worked with the popular Shephard’s Beach Resort on Clearwater Beach to build a more streamlined media plan, track-able ROI promotional structure, and brand presence. The brand elements included a new logo released just last month and slowly being integrated throughout the resort. Red Frog also rolled out […]
Ask Why Not How
Tuesday, May 19th, 2009Asking WHY not HOW is a simple concept to follow and essential in planning for a successful marketing campaign. Yet despite its obvious nature, so many companies place the WHY to the side focusing instead on the often more fun and creative HOW.
Asking WHY is the formal evaluation of your goals. What is it you […]