Better Chicken to Bun Ratio?!

by him - May 3rd, 2010

Red Frog answers the age old question: Who has the best chicken sandwich?!
Go Here to Find out

Campaign Launch Alert!

by him - April 30th, 2010

Precision Images’ Hand Campagin (www.precision-images.biz)

Dimmitt Cadilac and Dew Cadillac’s Dare to Compare (meandmycadillac.com)

Dolphin’ Mountain Campaign

A Special thanks to the Dimmitt Automotive Family

by him - April 30th, 2010

Dimmitt Automotive Family has been giving to charities in the area for a while now, and the charities would like to give the Dimmitt Family a big Thanks.

All I need to know about marketing I learned from skiing:

by him - April 30th, 2010

Anyone who has skied has experienced the moment I am about to describe- and if you haven’t skied but have been engaged with a marketing campaign please read on because you’ve probably been here too (less the chair lift and the snow)

See, marketing and skiing are very similar. The idea (of it in our heads) is great and the view is foggy at times and crystal clear at others. The planning and the climb to the top before you push off are exciting- a little nerve inducing at points but all in all you are expecting great things.

Then you get to the top and stop at the edge- looking down you feel that last moment of angst. Its now or never and you know as soon as you push off you are going against gravity- you are committed and there is no turning back.

But there is a way to cease….and in marketing and skiing this is unfavorable. Its called throwing a yard sale.

A yard sale in skiing is what you abandon all sense of reason- freak out (usually becuase of fear of a feeling of being out of control) and literally throw your equipment and yourself down and all over the mountain. A pole here, a glove there, a ski slides down without you. And you come to an abrupt painful hault.

In marketing we often see the same thing. An exciting launch full of hope and promise and then an abrupt crash when we panic and dont see the immediate end or results. But pulling out before you have given your campaign a real chance to make it (even close) to the end is more dangerous than pushing off at the top in the first place.

You will end up spending and investing time, money; you may even have a partial public perspective forming. All of a sudden- BAM- like hitting a tree- there is no final completion or follow up.

In other words, Unless you are willing to make it all the way down that mountain you would be better off not riding the lift to the top in the first place.

Before you throw a yard sale with your marketing campaign follow these simple steps

1) Be in good physical condition before you get on the lift: do your market research, make sure you have the financial ability to make it all the way (don’t rely on pending closings or sales to fund your campaign), and feel confident in your decisions- real fear in the beginning means something- listen to your instincts.
2) Launch wiht a firm plan and time line and stick to it. Don’t expect to put it together as you go along. Build the entire framework and execute step by step on time every time.
3) Before you make decide to ditch- make a promise to yourself you will just simply slow down. sometimes riding parallel with the mountain will help control your speed- you may just need a chance to gather your thoughts and remind yourself you are okay.
4) If you do ditch the sooner you ask for help the sooner you can get back on track. Media contracts, public perception, and creative investments can all be saved and brought back to life but you need to act quickly.

Cattle Barons’ Ball!

by him - March 29th, 2010

The American Cancer Society presents the:

Cattle Baron’s Ball.

Presented by Mr. & Mrs. Richard Dimmitt from Dimmitt Motor Car Group
At Ruth Eckerd Hall, Clearwater, FL
April 24th, 2010

Check back to this blog for updates on this event!

Sponsorships are still available!

Platinum Baron $10,000
Click here for info.

Gold Baron $7,500
Click here for info.

Silver Baron $5,000
Click here for info.

Bronze Baron $2,500
Click here for info.

If you are insterested in a sponsorship, you can fill out the form here:
Sponsorship Committment Form

What the %&*^!?!

by him - March 16th, 2010

Listen to out latest creation in radio campaigns:

Click Here (and make sure your speakers are on!)

WHAT’S HOPPENING IN TAMPA BAY? Extension 118

by him - March 16th, 2010

If you are like most you are inundated with communication from every which way ( mail, email, word of mouth, local business trade publication) and while you really want to keep abreast to the best events you should attend, it can honestly become a full time job just keeping up. We understand. But at Red Frog, its our JOB to keep our clients connected- so why not the whole business community?

Extension 118 is here for you!

Every monday morning we post a live audio report containing a comprehensive list of the best “dont miss this” events in Tampa Bay.

Wondering what’s hot to connect with opportunities and prospects tonight?

Simply call our offices (727-489-2332) and select extension 118! It’s free, no strings attached. Just another way Red Frog is helping to keep business hopping.

Extension 118!

Help Bail out Jenn and Red Frog!

by him - March 16th, 2010

The Red Frog and our Founder/Executive Director Jenn Greacen have been locked up for “good”. Please help them raise bail! See their arrest details and follow the case:
Click Here!

Watch them get arrested and serve their time! Click Here!

Red Frog is Feeling Green

by him - March 16th, 2010

Personalize funny videos and birthday eCards at JibJab!

Non-traditional Outdoor Advertising Examples

by him - February 8th, 2010

Red Frog is known for it’s non‐traditional thinking, and making sure our clients never blend in. Here are some great examples done by other ad agencies for inspiration, and understanding that the sky is the limit when it comes to your advertising. Interested in taking your advertising to the next level? Give Red Frog a call for a complimentary brainstorm on how we can step outside the box and get your company noticed! 727‐489‐2332

As an advertisement for the launch of the film Death Proof by Quentin Tarantino on DVD, fake arms were deposited in the streets of Amsterdam.

restroom related health‐advertising. This is a full‐size cut‐out mounted on top of the door knob, promoting hand‐washing. The sign next to the doorknob says: “92% of guys say they washed. 34% were lying.”

Axe men’s body spray sign placed next to an exit sign.

The 4 door Wrangler is coming. Sticker “handle” added to a regular Jeeps.

Quit Smoking sign for cars for www.quitsmoke.us.